Watch GTTV’s E3 Episode Now

This week at E3 we filmed a special GTTV episode, featuring interviews with Nintendo’s Reggie Fils-Aime, Microsoft’s John Schappert, and Sony’s Jack Tretton. Plus: In his only … More

Watch GTTV from Bioware Featuring Mass Effect 2

Want the latest news on Bioware? You can now watch this week’s episode of GTTV, which we filmed last week up at Bioware in Edmonton, Canada.  We have … More

Bonus Round at DICE Episode 1 is Live

This week The Bonus Round heads to DICE 2009 for a conversation with Mike Snider from USA Today, Alex Evans, co-creator of LittleBigPlanet, and ex-Newsweek journalist N’Gai Croal.  … More

Champions of Gaming on Spike

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id Software Gets Bought 1 Comment

ZeniMax Media Acquires id Software

Brings together two of world’s best game studios

Library of powerhouse franchises will include DOOM, Fallout, The Elder Scrolls,
QUAKE, Wolfenstein and RAGE

June 24, 2009  (Rockville, MD) – ZeniMax Media Inc., parent company of noted game publisher Bethesda Softworks, today announced it has completed the acquisition of legendary game studio, id Software, creators of world-renowned games such as DOOM, QUAKE, Wolfenstein, and its upcoming title, RAGE. The acquisition by ZeniMax Media joins together two of the finest, most respected videogame developers in the world, combining the first person shooter (FPS) expertise of id Software with acclaimed role playing game (RPG) developer Bethesda Game Studios – creators of the 2008 Game of the Year, Fallout 3, and the 2006 Game of the Year, The Elder Scrolls IV: Oblivion. Bethesda Softworks will publish the titles of id Software other than upcoming releases previously committed to other publishers.

Founded in 1991, id Software established itself as an industry leader with some of the best-selling and most critically acclaimed video games of all time. id Software created the original first-person shooter, Wolfenstein 3D, and subsequently set new standards in the genre with the blockbuster releases of its DOOM and QUAKE titles. In addition, id Software developed cutting edge, proprietary technology with the id Tech engine which powers many notable FPS titles, and continues to make great advances in game technology under the direction of John Carmack, one of the country’s technology leaders and a member of the Academy of Interactive Arts and Sciences (AIAS) Hall of Fame.

Todd Hollenshead, CEO of id Software, commented on the transaction: “This was a unique opportunity to team with a smart, sophisticated publisher like Bethesda Softworks where the interests of the studio and the publisher will be fully aligned in the development and marketing of our titles.  In addition, we will now have financial and business resources to support the future growth of id Software, a huge advantage which will result in more and even better games for our fans.”

id Software will continue to operate as a studio under the direction of its founder, John Carmack.  No changes will be made in the operations of id Software in the development of its games. All the principals at id Software have signed long-term employment contracts, assuring they will continue in their roles developing games at the studio.

“This puts id Software in a wonderful position going forward,” said John Carmack, who will continue to serve in his current role as Technical Director.  “We will now be able to grow and extend all of our franchises under one roof, leveraging our capabilities across multiple teams while enabling forward looking research to be done in the service of all of them.  We will be bigger and stronger, as we recruit the best talent to help us build the landmark games of the future.  As trite as it may be for me to say that I am extremely pleased and excited about this deal, I am.”

Robert Altman, the founder, Chairman & CEO of ZeniMax Media stated, “We, along with many others, consider id Software to be among the finest game studios in the world, with extraordinary design, artistic and technical capabilities. They have demonstrated, repeatedly, that rare ability to create franchise properties that are critical and commercial successes. Our intention is to make sure id Software will continue to do what they do best – make AAA games. Our role will be to provide publisher support through Bethesda Softworks and give id Software the resources it needs to grow and expand.”

ZeniMax Media Inc, which is privately held, was founded in 1999 to create quality interactive entertainment products to meet the growing worldwide demand. The Company is headquartered in Rockville, MD and maintains offices in Hunt Valley, MD, London and Tokyo. Among its wholly owned subsidiaries are Bethesda Softworks, a premier publisher of video games, Vir2L Studios which develops games for the casual market, and ZeniMax Online Studios, a studio dedicated to massively multi-player online games (MMOG).

Bethesda Game Studios, the development group at ZeniMax Media, is one of the top video game studios in the world. Its most recent release, Fallout 3, was the 2008 winner of more than 60 Game of the Year awards, including The Associated Press, Official Xbox Magazine, Yahoo, PC Gamer, IGN, Game Critics Awards, Game Developer Choice Awards, and Gamespy. Bethesda also created the 2006 PC and Xbox 360® Game of the Year, The Elder Scrolls IV: Oblivion, and the 2002 PC and Xbox® Game of the Year, The Elder Scrolls III: Morrowind. Bethesda Game Studios has created 2 of the 10 best games of all time, Fallout 3 and Oblivion, on the Xbox 360 and PlayStation® 3 platforms, as reported by the industry scoring system found at www.metacritic.com and www.gamerankings.com.

About ZeniMax Media Inc.

ZeniMax Media is a preeminent media organization which has brought together a team of world class game developers, artists and designers, programmers, producers, and leading executives and talent from traditional media.  ZeniMax Media creates and publishes original interactive entertainment content for consoles, the PC, and handheld/wireless devices.  ZeniMax Media divisions include Bethesda Softworks, Vir2L Studios, ZeniMax Europe Ltd., and ZeniMax Online Studios. ZeniMax, Bethesda Softworks, Bethesda Game Studios, The Elder Scrolls, Oblivion, Morrowind and related logos are registered trademarks or trademarks of ZeniMax Media Inc. in the U.S. and/or other countries.  Fallout is a registered trademark or trademark of Bethesda Softworks LLC in the U.S. and/or other countries.   For more information on ZeniMax Media, visit www.zenimax.com.

About Bethesda Softworks

Bethesda Softworks, part of the ZeniMax Media Inc. family of companies, is a premier developer and worldwide publisher of interactive entertainment software and has produced numerous award-winning titles, most recently with 2006 PC and Xbox 360® Game of the Year and RPG of the Year, The Elder Scrolls IV: Oblivion®, and the 2002 PC and Xbox® Game of the Year and RPG of the Year, The Elder Scrolls III: Morrowind®. Among Bethesda’s more popular franchises are The Elder Scrolls® series and Fallout®. For more information on Bethesda Softworks’ products, visit www.bethsoft.com.

About id Software
Founded in 1991, id Software has provided technical, design and artistic leadership as an independent game developer and technology innovator.  id Software’s iconic brands such as Wolfenstein, DOOM, QUAKE and Enemy Territory have become staples of popular culture for generations of gamers.  More information on id Software can be found at
www.idsoftware.com. id Software, Wolfenstein, DOOM, QUAKE, RAGE and Enemy Territory and related logos are registered trademarks owned by ZeniMax Media Inc.

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E3: Thoughts on Sony’s Briefing 13 Comments

88092026KD054_E3_GAMING_CONIn the wake of a massive PSP Go leak the weekend before E3, could Sony still deliver surprises at its press conference? That’s the question everyone was asking as we filed into the Shrine Auditorium for Sony’s PSP and PS3 showcase. With Microsoft delivering the Beatles, Steven Spielberg, and a fancy new camera technology, Sony had its work cut out for it.  Good thing it had some of the best looking games at E3.

Here are my notes on the briefing:

STAGECRAFT: With a gigantic 40×80 foot screen, Sony had the biggest and longest press conference at E3. (Sony briefings always seem to run the longest at E3).  While there was lots of content to fill the time, it was hard to keep up the momentum for two straight hours.

MASTER OF CEREMONIES: “Thank god you guys showed up.” You’ve got to hand it to SCEA CEO Jack Tretton for his off-the-cut remarks to break the ice at the briefing. Out of all the press conferences, Tretton was the only executive confident enough to go off-prompter and talk to the crowd.

BIGGEST MISS: The third party montage videos of PS3 and PSP games. Here’s my question: Which games were rejected? You know when Disney’s G-Force makes the 5-minute reel someone needs to re-examine the length. Why not run these as “coming attractions” before the briefing begins?

FIRST PARTY POWERHOUSE: With live demos of Uncharted 2 and God of War 3, Sony unquestionably had the best and strongest first party software lineup at E3. It was so good big-ticket games that Heavy Rain and Ratchet & Clank didn’t even make it into the press conference.

THE SONY DRINKING GAME: There’s one thing you can always count on from Sony: Mentions of a ten year product life cycle and starting an E3 briefing with talk of the PS2. This year was no exception. Let’s hope 2010 (the system’s 10th anniversary) is the year the PS2 talk can finally be retired.

MOST NOTABLE OMISSION: PSN improvements. Microsoft (Facebook/Twitter) and Nintendo (Facebook) announced new online functionality at E3, but Sony had nothing to say on social networking or new PSN features.

BEST LINE: “So there’s one that didn’t leak out, huh?” — Jack Tretton, after revealing the Final Fantasy XIV trailer.

BEST ON-STAGE DEMOS: Uncharted 2 and God of War. They weren’t only the best live demos at Sony’s press conference, they were the best demos at any of the briefings.

BEST KEPT SECRETS: Despite other leaks, Sony had three solid surprises no one saw coming: Final Fantasy XIV as a PS3 exclusive, Rockstar’s Agent as a PS3 exclusive, and the “Play Create Share” kart racer ModNation Racers.

WORST KEPT SECRET: PSP Go, of course. The only things we didn’t know were the price ($249) and launch date (Oct 1).

ELEPHANT IN THE ROOM: A price drop for the PlayStation 3. Even though the content looks great, the fact remains that the PS3 is still $399 — more expensive than the PS2 at launch. Without a price reduction, will it matter how great the games look and play?

CONTROLLER WITH NO NAME: Sony rolled out EyeToy inventor Richard Marks to show off his new “magic wand” controller technology with sub-millimeter accuracy.  We got a release date (Spring 2010) but the lack of a name or developer endorsements / real game demos made it hard for Sony to compete with Microsoft’s Natal demo.

M.I.A. AWARD: We didn’t hear anything from Sony’s European studios, or at least what’s left of them. While HEAVY RAIN was at E3, it wasn’t in the briefing. And what abotu EyePet?  That would have been the perfect demo to show a “controller free” experience coming from Sony. (Apparently it was shown behind closed doors to some media).

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E3: Nintendo, A Love Letter to the Hardcore? 5 Comments

nintendo-e32009Despite record sales for the Wii in 2008, last year’s Nintendo E3 briefing didn’t exactly fire up the masses with Wii Music and Animal Crossing. This year Nintendo was determined to please the hard-core and appeal to its expanded audience. That’s not an easy balance to strike, and I’ve publicly wondered if Nintendo even needs to focus on E3. I mean let’s face it: Most Wii owners who pick up Wii Fit don’t even know or care about the trade show.

So how did Nintendo do? There’s no question there was much more for the hardcore Nintendo gamer at E3 2009, including the shock announcement of Metroid: Other M — probably the best kept secret in any of the first party briefings. Add in Mario Galaxy 2, the first hints at a new Wii Zelda (which was mentioned the next day at a Miyamoto roundtable), and a 2D Super Mario Bros for Wii, and Nintendo certainly has a lot of games in the pipeline.

Here are my thoughts on the briefing:

STAGECRAFT: The cramped Club Nokia stage combined with high-placed teleprompters made it look like the Nintendo executives were talking to the heavens for most of the briefing. Still, Nintendo always delivers the quickest (75 minutes) and most polished E3 briefing. This year’s show was no exception.

GOOD THINGS COME TO THOSE WHO WAIT: For most of the briefing hardcore Nintendo fans were up in arms. Half way through the presentation I was getting Tweets like “This is worst than last year!” But then, in the final 10 minutes, Reggie saved the show with Mario Galaxy 2 and Metroid: Other M. Before I knew it, the positive Tweets were flowing, such as “Give Reggie a bear hug for us hardcore guys!”

CHECK YOUR FACTS: When discussing Wii Fit, Cammie Dunaway said that with 15 million sold, the Balance Board now ranks alongside other home systems in terms of worldwide installed base. What system is she referring to? While the Wii Fit numbers are impressive, both the PS3 and 360 are beyond 15M sales worldwide.

SPECIAL ACHIEVEMENT AWARD: You have to give props to Reggie and Cammie for actually playing games during their briefing. Rival execs just read prompters, but the two Nintendo figureheads actually picked up controllers and played their products.

STRANGEST SEGUE: From Cammie Dunaway: “We admit we haven’t quite figured out how to move [Mario] into a fourth dimension. But that number, 4, that’s the key to Mario’s next surprise.” Is this a hint that the next Wii will include a water sprayer to add 4D effects to your Mario experience?

ELEPHANT IN THE ROOM: Nintendo spent ample time hyping up the multiplayer in New Super Mario Bros. for Wii….but conveniently forgot to mention that there is no online multiplayer support.

ELEPHANT IN THE ROOM, PART 2: Reggie said, “”Third party publishers are drawn to opportunity. And right now there’s no opportunity larger than Nintendo.” The only problem? Third parties can’t seem to crack the opportunity and make non-Nintendo games a blockbuster hit on the Wii or DS.

BIGGEST OMISSION, PART 2: When Iwata revealed the Wii Vitality sensor he only showedphotos. But apparently there is a video of a Vitality Sensor demo, which Iwata showed to some European press behind closed doors. He edited the video himself on the plane trip over from Japan.

MOST OVERSHADOWED GAMES: Nintendo is getting into user-created content in a big way. Both Minis March Again: Mario vs. Donkey Kong and Warioware: DIY encourage user creativity, but the message seemed to be lost during the briefing.

BEST LINE: “I’ll be honest, I read the blogs too.” — Reggie, as he began to introduce the “hardcore” section of Nintendo’s briefing with Dead Space, The Conduit, and Metroid: Other M.

WHAT NINTENDO DOESN’T WANT YOU TO CALCULATE: Sure there are some big first party Wii games in the pipeline, but the vast majority are coming in 2010 like Sin and Punishment 2, Endless Ocean, Super Mario Galaxy 2, and Metroid: Other M. The second half of 09 looks very light for hardcore first-party games.

MOST QUESTIONABLE GREENLIGHT: C.O.P THE RECRUIT from Ubisoft for the DS. With GTA: Chinatown Wars off to a slow start, does Ubisoft really think it can be successful with a new original GTA knock-off on the DS?

ONLY IN JAPAN: Where’s the news on new Wii Channels for the US? Japan has been rolling out new content like the Wii No Ma video channel and even a channel to order Pizza online. But Reggie didn’t even mention Nintendo Channels during the briefing.

BEST REVEAL OF E3: The setup for the Metroid: Other M trailer was brilliant. Reggie didn’t give up the surprise with his introduction, and it took a good 10-15 seconds of the trailer before it was clear a new Metroid game was afoot. Bravo!

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E3: My Thoughts on the Xbox Briefing 13 Comments

xboxbriefingHow did Xbox 360 do at E3 2009? By all accounts the Xbox briefing generated the most headlines and chatter at the show. With no games announcements since Halo 3 ODST at TGS 2008, Microsoft spent the better part of 8 months saving up news for its star-studded briefing. Paul McCartney and Ringo Starr were on stage, plus Steven Spielberg who introduced the biggest mainstream buzz-getter at the show: The tech demo for Project Natal, a 3D depth-sensing camera.

Xbox did what it needed to do at E3. It showcased a solid lineup of software, made a few platform announcements, and captured everyone’s imagination with Project Natal. But here’s the challenge: With Natal not likely to debut until late 2010 at the earliest, how does Xbox battle the Wii for the next 18 months?

Here are some of my thoughts on the Xbox briefing:

STAGECRAFT: While it ran longer than Nintendo’s 75 minute briefing, Microsoft had the best production of all the E3 showcases. Some groaned that E3 briefings shouldn’t include celebrities, but there’s no denying The Beatles and Spielberg helped Xbox grab major headlines. Still, Halo 3 ODST and Halo Reach would have been a better closer than Molyneux’s Milo video.

STRATEGY SHIFT: At E3 2007 and 2008, Xbox made a point to focus its briefing almost entirely on games coming out within 6 months of the briefing (the same year). In 2009, however, at least half of what was shown is due in 2010, including Project Natal, Alan Wake, Crackdown 2, and Halo Reach.

FIRST PARTY DROUGHT: The truth is that only two first party games are due out in the back-half of 2009: Halo 3: ODST and Forza 3. (I guess three if you count Lips).

THIRD-PARTY CRUTCH: With little in the way of first party software due in 2009, Xbox spent the first third of the briefing showcasing games that are coming to the PS3 as well as 360: Beatles Rock Band, Modern Warfare 2, and Tony Hawk Ride.

NOTABLE OMISSION: Mass Effect 2 was nowhere to be found at the briefing. Which is strange, since it is announced as only coming to the Xbox 360 and PC at launch. If it is indeed a 360 exclusive, wouldn’t Microsoft do more to hype it up?

ANNOUNCEMENT THAT SHOULD HAVE BEEN MADE: What about a search function for Xbox Live? Microsoft is hyping its new search engine Bing this week, but we still can’t search through Xbox Marketplace? C’mon!

BEST LIVE DEMO: A tie between Modern Warfare 2 and Splinter Cell: Conviction.

BEST MOMENT: The Beatles arriving on stage to introduce BEATLES ROCK BAND.

WORST KEPT SECRET: A tie. Hideo Kojima’s appearance and the Xbox motion sensing camera.

FACT CHECK: At one point in the presentation Schappert said all the games, demos, and experiences from that point forward would be available “Only on Xbox 360″ as exclusives. Yet Hideo Kojima’s Metal Gear Rising, which debuted near the end of the show, is also coming to PlayStation 3.

COMING ATTRACTIONS: Left 4 Dead 2 and Crackdown 2 were two of the biggest announcements at the showcase. But both were treated like throwaways, running as short trailers with no introductions or demos.

THE ELEPHANT IN THE ROOM: Xbox ran a video promoting user-generated cars in Forza 3. Whatever happened to the “Forza Mobile Garage” paintshop, which Bill Gates promised “by this time next year” in May 2006? Xbox Live Anywhere still has not materialized.

KARMA’S A BITCH: Last year Microsoft slammed Sony for showcasing God of War 3 and M.A.G. via CG trailers with no gameplay. This year the tables were turned: Microsoft debuted Crackdown 2 and Halo Reach via CG trailers. All of Sony’s first party games, meanwhile, were shown with real gameplay.

CONVENIENTLY DELETED: With rows of seats at the Galen Center reserved for “retail partners,” it’s no wonder that Xbox conveniently decided to leave downloadable on-demand Xbox 360 games out of the briefing. Still, on August 30 games like BioShock, Mass Effect and Oblivion will be available to download on Xbox Live.

QUOTE THAT SHOULD HAVE BEEN RE-WRITTEN: “By the end of the year Xbox 360 will deliver more choices, better quality and more social entertainment experiences than any other device in the world,” said John Schappert. Um, what about the PC?

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What Is Microsoft Up To With Natal? 13 Comments

Games E3 MicrosoftSteven Spielberg introduced it. It has its own YouTube page. And yes, it even made it onto Late Night with Jimmy Fallon. So what exactly is Microsoft’s “go to market” strategy with Project Natal? It’s a question worth considering, since I’ve never seen such a large consumer media push for a tech demo with no firm release date, price or even a final name. If my sources are to be believed, the hardware behind Natal isn’t even final, and a release probably won’t happen until late 2010 at the earliest. Or will it come sooner?

There are certainly elements to Natal that don’t add up for me. Why would Xbox aggressively build equity in the “Project Natal” name unless it plans to actually use it at launch? There’s also the photo of the Natal sensor. In its final form it will supposedly be all black, which definitely clashes with the 360’s white color scheme for Arcade and Pro units (the target market for Natal). In addition, why would Xbox spend so much time talking about a “controller free gaming platform,” only to say you first need to buy an Xbox with a controller and then purchase Natal on top of it? That’s not the way to court the Wii consumer. (And let’s face it — Natal is a directly response to the Wii).

Here’s one theory: In 2010 Xbox will launch a “new” re-branded console at $199 that includes the Natal sensor in the box, a new and simplier Xbox dashboard interface, and is aimed at directly competing with the Wii. Perhaps the rumored “Xbox Fluid” code-name will be used, and “Fluid” will be a slimmed down Xbox 360 arcade unit with Natal packed into the box. (The big question: Will it include a controller in the box or not?) Of course Microsoft will still make the Natal camera available for existing 360s, but the consumer push will be focused on converting the Wii audience to this “new” console.

At least I hope that’s Microsoft’s strategy. Convincing new consumers to buy a 360 and then purchase Natal on top of it is a messy and complicated proposition — especially for Xbox, which has never quite nailed the platform marketing. The fact that Xbox is still using a “code name” for the platform makes me think they haven’t yet decided on a go to market strategy.

Meantime, what does Xbox do for the next 18 months to compete with the Wii? The E3 briefing lacked any new mainstream games like You’re In The Movies, Scene-It or even a new Viva Pinata, which makes me wonder what Xbox’s strategy is to court mainstream consumers through the holidays.

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Extended Cut from E3: Reggie and Nintendo 2 Comments

Here’s an extended version of my GTTV interview with Nintendo of America president Reggie Fils-Aime from E3 2009. Enjoy.

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  • wow...that's just rude man...suffer like the rest of us hitting refresh 459083458 times... Thanks for the video Geoff. I like Reggie...I ... More»
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