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BUSINESS
2.0
Videogame
Advertising
In the September issue of Business 2.0,
Geoff writes about the growing trend of in-game advertising
and product placement.
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ALSO: A
story on
JAKKS Pacific's TV Games
Other Business 2.0
Stories:
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Is Sony's PSP the iPod of Gaming Devices? (June 2004)
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Microsoft: The Offer Hollywood Can't Refuse (June 2004)
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Inside Cirque du Soleil (February 2004)
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Is Nintendo Playing the Wrong Game? (July 2003)
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Is Electronic Arts The Next Disney? (Dec/Jan 2003)
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The Onion's No Joke (Sept 2003)
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The Secrets of Drudge Inc. (April 2003)
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The Sorcerer of Sony & EverQuest (Aug. 2002)
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Counter-Strike: The Accidental Blockbuster (Oct. 2002)
Note: You must subscribe to Business 2.0 or be an AOL
member to access these stories.
BEHIND THE GAMES
The
Final Hours of
Prince of Persia
Geoff is best known for his Behind the
Games series on GameSpot -- extensive feature stories like
this one, which takes you behind the scenes for the making
of last year's Prince of Persia: The Sands of Time.
Other
Behind the Games Stories:
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The First Hours of Command and Conquer: Generals
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The Final Hours of Metal Gear Solid 2
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Haunted Glory: The Rise & Fall of Trilobyte
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All Other Behind the Games stories.
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